News: LVMH Purchases Stake In Hodinkee
The business of media is a funny old thing. As we reach a new age, our attention spans continue to decrease, more outlets vie for our attention. Videos are in and words are on their way out—or are they? LVMH doesn’t seem to see it that way.
Hodinkee was founded by Ben Clymer in 2008
For those that don’t know, the LVMH group is one of the largest luxury goods conglomerates in the world. With over 75 brands—including Givenchy, Louis Vuitton and Marc Jacobs—163,000 employees and making over €53 billion in 2019—I think it’s safe to say that it knows its stuff. “But what have they got to do with Hodinkee and watches?” Well LVMH also owns Hublot, Zenith and TAG-Heuer—oh, and now a stake in Hodinkee.
Since Hodinkee’s humble beginnings in 2008, Ben Clymer and his trusty team of writers have given us a glimpse into the sometimes-unknown and misunderstood world of horology. ‘Inside The Manufacture’, ‘Talking Watches’, ‘A Week On The Wrist’—Hodinkee has produced the horological content a hungry audience has been craving, and we more than anyone have learned from and enjoyed their insights.
LVMH now owns a stake in Hodinkee
So now that LVMH has a stake, what will change? Hopefully, nothing at all. Hodinkee built its reputation on impartial, well-written journalism. If anything, it will mean that it can get its hands on more watches, and as a result, make more content.
How much of a stake in Hodinkee LVMH bought is still yet to be revealed. Let’s look at this positively; for LVMH to even be remotely interested in Hodinkee, they must be doing something right. Is the written word dead? LVMH might have just given it a new lease of life.
